adintel entry price
$49
Foreplay Basic is $59, with no competitor tracking
Foreplay alternative
Foreplay is a strong product with a far bigger library than ours. Switch if you mainly need to follow competitors and read their ads on Meta, and the $175 plan is more than you want to spend. Stay if you need its library or production tools.
adintel entry price
$49
Foreplay Basic is $59, with no competitor tracking
Foreplay, to track competitors
$175
Spyder starts on Workflow; adintel includes tracking at $49
Where Foreplay wins
200M+
ads in its library; ours grows with what customers track
Who should pick which
Pick Foreplay if library size, TikTok and LinkedIn depth or storyboards matter most. Pick adintel if you are a DTC brand or small agency that wants to follow Meta competitors from the first plan.
Foreplay facts checked on October 30, 2026 from the sources below. Prices change, so check its site before you buy. "Not compared" means we have not tested it, not that it is missing.
| adintel | Foreplay | |
|---|---|---|
| Entry price | $49 a month ($39 on annual), 1 seat, 5 tracked brands, 500 AI credits | $59 a month ($49 on annual), 1 user, no Spyder or Lens |
| Mid tier | $149 a month, 5 seats, 25 tracked brands | $175 a month, 5 users, 15 Spyder brands (unlimited on annual) |
| Top self-serve tier | $399 a month, 15 seats, 100 tracked brands | $459 a month, 10 users, 50 Spyder brands (unlimited on annual) |
| Competitor tracking | On every plan. Each brand is checked every 48 hours, or daily if you switch that on, with an alert for each new ad | Spyder, from Workflow |
| Library | Grows with what customers track | 200M+ ads, listed on its pricing page |
| Saving ads | Tracking and the library cover Meta. The Chrome extension also saves ads from the TikTok and LinkedIn ad libraries, TikTok Creative Center and Instagram | Meta, Instagram organic, TikTok ad library and top ads, TikTok organic, LinkedIn, YouTube Shorts; Google listed as coming soon |
| Own ad-account analytics | Eye, on every plan: your own Meta ad accounts, read-only, with spend, ROAS, CPA, CTR, hook and hold rate | Lens: 1 brand on Workflow, 10 on Agency, $50 per extra brand |
| Mobile app | – | ✓ |
| Trial | 7 days, card up front, nothing charged until day 8 | 7 days, card required, 14-day money-back after the first charge on monthly plans |
adintel's Starter plan is $49 a month, or $39 on annual, and tracks 5 brands. Foreplay's Spyder tracking starts on Workflow at $175 a month, or $149 on annual.
No. Foreplay lists 200M+ ads. adintel's library holds the brands our customers track, so it is deep where they compete and smaller everywhere else.
We do not have a Foreplay importer. Track the same brands in adintel and their active ads are pulled in. Keep your Foreplay account during the trial and compare on the same brand.
Sources:
Other alternatives: Motion · Facebook Ads Manager · TikTok Creative Center · AdCreative.ai · AdPlexity · BigSpy · Dropispy · PiPiAds · PowerAdSpy
Seven days free, nothing charged until day 8. Keep Foreplay while you compare.